Make Life Easier

Now there's an easier way to change a baby. E=MC2 means Easy = Magnetic Close (Clothes) and eliminates snaps, zippers or buttons.

Check out this super cute video that shows how it works! Made of 100% premium cotton, it’s as easy as Magnetic Close!

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Frequently Asked Questions


Our goal is to make parents’ lives easier! Let Easy Magnetic Close do the work for you!

Saves Time

Easy Magnetic Close closes on its own, basically. More time for hugs, more time for zzzz’s!

How it Works

Easy Magnetic Close uses a magnetic closure system hidden in the seams. All you need to do is line the magnets up and watch them close.


Close your garment before washing and drying. Wash or dry your garment with a full load of laundry. Wash warm with like colors, tumble dry on low, dry for no more than 30 minutes and remove your garments promptly after washing or drying. Use only non-chlorine bleach when needed and do not use commercial dryers. Be sure to check your garment's care label (usually inside the garment) for further information. Failure to follow these instructions may result in damage to your garment.